Neu Kaliss / Neukölln Spezialpapier
Neu Kaliss / Neukölln Spezialpapier manufactures specialist papers and nonwoven materials for industrial use. Its range of materials includes nonwoven wallpapers, conductive nonwoven fabrics, and solar nonwovens. In its paper business, the operating division produces and processes coffee filter papers, beer glass and coffee cup drip catchers, crepe papers for large bakeries, udder papers, and extractor hood filters.
Key Figures ’20
Sales in € thous.
2020
35,075
2019
40,696
Employees, full-time employees, annual average
2020
201
2019
212
Our highlight of the year
Microscopic analysis
Our positioning
In the nonwoven wallpaper market, Neu Kaliss / Neukölln Spezialpapier is one of the world’s top five manufacturers. It supplies both the mass market and premium segments. The products manufactured and processed by Neu Kaliss / Neukölln Spezialpapier are often bespoke – and in some cases exclusive – high-quality goods using the latest technologies.
Our strategy
In order to reduce its dependence on the wallpaper industry, Neu Kaliss / Neukölln Spezialpapier has been pursuing a diversification strategy since 2018. This involves, among other things, developing and marketing nonwoven materials for new application fields. The aim is to establish the company as a supplier of specialty nonwovens in various industries, such as food production, household cleaning, and the automotive sector. Nevertheless, the wallpaper industry will remain an important part of the company’s strategic alignment in the future. In this sector, growth potential is seen above all in the premium, digital printing, and construction segments.
Market and business trends in 2020
Due to the COVID-19 pandemic, Neu Kaliss / Neukölln Spezialpapier was unable to meet the targets it set itself for 2020. On the one hand, the international wallpaper trade was hampered by the pandemic, and on the other hand, the shutdown of DIY stores imposed by the German government negatively impacted the domestic market. Moreover, new business initiatives suffered as the order situation of potential new customers deteriorated and the cancellation of major trade shows made it more difficult to acquire new leads. Nevertheless, progress was made in all strategically important projects.
Outlook 2021
Neu Kaliss / Neukölln Spezialpapier expects a further challenging year in 2021, even though international markets have now adjusted to the new framework conditions in the core segment of nonwoven wallpapers. In Germany, higher demand is expected as a result of increased remodeling and renovation measures. The new business initiatives developed by the company will already contribute to sales in the course of the year, following certification by customers in the first quarter. Following the cancellations of the past year, there are now also plans to participate in important trade shows as of the fall of 2021 in order to acquire new customers.